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Orlando Fisher House
The Fisher House Foundation provides free, comfortable accommodations for military families and wounded veterans while they receive treatment at VA Hospitals across the country and around the world. For the Orlando Fisher House at Lake Nona VA Hospital, the organization needed a professional brand identity and promotional materials that would reflect compassion, dignity, and respect while clearly communicating their vital mission of supporting families during difficult times.
Our Approach
We developed a warm, respectful, and professional brand identity for the Orlando Fisher House that honors the service and sacrifice of military families. The visual system balances strength and empathy — combining subtle patriotic elements with calming, welcoming aesthetics appropriate for a healing environment.
Key deliverables included:
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Complete brand identity and visual guidelines
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Logo and supporting graphic elements
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Brochures and promotional literature
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Signage and facility collateral
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Donor and awareness materials
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Social media and digital assets
The Result
A compassionate and professional brand presence that effectively communicates the mission of the Orlando Fisher House. The new branding and promotional materials help raise awareness, support donor engagement, and create a welcoming first impression for the military families who stay there.
